NICOLE LANDRY
Product Strategy / Design Leader / Consultant
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NIKE STORE: PDP Strategy

A hefty strategy document focused specifically on the PDP (product detail page), quickviews, and mobile representation within the retail commerce landscape. The document included industry research, competitive analysis, detailed criteria and scorecards, commerce trends, recommendations and directive tactics.

Work included: UX direction, research and strategy (social, commerce, experience).

Additional Nike commerce work focusing on UX design is seen here.